Choose the research term that describes the degree to which the measuring device represents the full range of characteristics associated with the construct of interest.
A. Construct validity
B. Content validity
C. Face validity
D. Criterion-related validity
Answer: B
You might also like to view...
Kimberly asks Doreen, "Do I look fat in this outfit?" An appropriate response from Doreen would be
to engage in __________ listening. A) depth B) inactive C) objective D) surface
Why is the Penny Press considered an original product?
a) Most papers were nonpartisan; b) They covered local news; c) They had a broad definition of news values; d) They focused on everyday life; e) all of the above
In one study, psychotherapist Lillian Rubin found that men seemed to gain more from their
friendships with women than women did from men. Indicate whether the statement is true or false
All of the following factors are part of listener analysis EXCEPT:
a) audience predisposition toward the speaker. b) the organizational environment. c) captivity. d) demographics.