German truck and trailer manufacturer, Schmitz Cargobull, mainly serves customers that are operators of truck or trailer fleets. What sets the company apart is its expertise in telematics (the integrated application of telecommunications data) to monitor the current state of any Schmitz Cargobull-produced trailer. This is an example of using ________ to enhance customer value and increase ________ position.
A. human resources; marketing
B. operations; marketing
C. information technology; competitive
D. sales; competitive
Answer: C
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Fill in the blank(s) with correct word
Answer the following statements true (T) or false (F)
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A. ?8 percent B. ?10 percent C. ?12 percent D. ?14 percent E. ?16 percent
Describe mission, vision and culture.
What will be an ideal response?