A form of reasoning that assumes every substance has a distinguishing set of characteristics, the presence or absence of which is taken as a sign of the presence or absence of the substance is:

a) causal reasoning.
b) reasoning from a syllogism.
c) reasoning from sign.
d) reasoning from example.


ANS: c

Communication & Mass Media

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Consider how culture, ethics, and technology have affected, or will affect your persuasive

speech. Provide specific examples of how you have designed, or will design, your persuasive message to adapt to these factors. What will be an ideal response?

Communication & Mass Media

When Allen entered the classroom, he saw that he had a few minutes to spare, so he set his bag down on his favorite seat and went to the hallway to get a soft drink. Allen was using his bag as a(n) _____.

A. immediacy display B. affect display C. territorial marker D. artifact

Communication & Mass Media

Which of the following should you NOT do during your speech?

A) focus on your audience B) display a positive attitude C) apologize for mistakes D) pay attention to audience feedback

Communication & Mass Media

Thesis statements should be written as questions your audience should answer

a. True b. False Indicate whether the statement is true or false

Communication & Mass Media