To meet or exceed customers' expectations, marketers must

A. empower customers to meet their own expectations.
B. determine what those expectations are.
C. know how often consumers buy their products.
D. know where customers live.
E. recognize that expectations are tangible.


Answer: B

Business

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Most ethical issues are not criminal acts but rather small dilemmas that present themselves with great regularity every day.

Answer the following statement true (T) or false (F)

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DIY Fasteners Company decides to consolidate its operations with Evergrip Studs, Inc, to form Fit-Rite Bolts & Screws Inc Evergrip had rights in certain property. After the consolidation, Fit-Rite acquires the rights A) automatically

B) only after completing certain additional statutory procedures. C) only if Evergrip's former shareholders expressly approve. D) only if the acquisition is a specified result of the consolidation.

Business

Name the steps in smart buying

What will be an ideal response?

Business

Which of the following terms would not be associated with the right hemisphere of the brain?

a. synthesizing b. linear c. spatial d. intuitive

Business