When you use the AIDA persuasive approach, your first task is to gain the reader's attention (
A). Which of the following represents your second step, or "I" tasks, of AIDA?
A) Describe the benefits a product or service offers and make rational or emotional appeals.
B) Include details of your company's reliability and reputation.
C) Grow more excited about your product and yourself as a salesperson.
D) Identify a proverb or famous quotation.
A
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A company that is producing goods domestically and sells them outside the country is involved in
A. countertrading. B. outsourcing. C. importing. D. exporting. E. franchising.
A current ratio of ____________________ or better is usually considered a comfortable margin
Fill in the blank(s) with correct word
In SPSS, if the data are interval scaled and only the summary statistics are desired, the DESCRIPTIVES procedure can be used
Indicate whether the statement is true or false
Laundry detergent, candy, magazines, and fast food are purchased frequently by customers. They are examples of ________ products
A) unsought B) shopping C) convenience D) specialty E) industrial