While shopping in a local supermarket, Jolene Partin came upon an aisle display of cookies and had to have some-immediately. By the time she got to the checkout counter with the rest of her selections, all the cookies were gone. In this case, the cookies were
A. a consumption product.
B. an unsought product.
C. very nutritious.
D. a staple product.
E. an impulse product.
Answer: E
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According to an inflexible approach to leadership, if a leader predominantly has task-oriented, directive style, and the situation called for a more people-oriented approach, the solution would be ______.
a. to have the leader use his predominant approach to the best of his ability b. move the leader to a context that for the most part, would benefit from his task-oriented style c. to try to surround him with a different set of followers who could help him d. to try very hard to change the leader
Describe two advantages of e-tailing and two disadvantages.Advantages1. Extensive Selection: No other channel offers the breadth and depth of selection. From information search to purchase, the Internet gives consumers greater access to more choices and different product options.2. Considerable Information Available for Product Research and Evaluation: The Internet dramatically expands consumers' knowledge, offering an almost unlimited number of websites that research, evaluate, and recommend products and services. From retailers (Best Buy in electronics) to independent testing organizations (CNet in technology), consumers can find information on anything.3. Build Product Communities: The Internet brings together groups of individuals with a shared interest to create virtual communities.
These communities share information, ideas, and product information.4. Individualized Customer Experience: The Internet allows a great deal of personalization for both the consumer and the company. Consumers can get one-on-one interaction from a customer service representative and create their own web content based on personal preferences. At the same time, companies can tailor messages and web content by analyzing consumer web history. The end result is a more customized, personal experience for the consumer. Disadvantages1. Easier for Customers to Walk Away: The customer is in total control of the web experience and has the opportunity to walk away at any time. In sharp contrast to a personal-selling situation or even a retail store, the customer can simply click to another site. This puts additional pressure on the website to attract and then hold on to visitors.2. Reduced Ability to Sell Features and Benefits: Websites incorporate sophisticated tools to display and highlight critical features and benefits. However, unless the customer initiates additional contact via web live chat, phone, or e-mail, it can prove challenging to engage the customer to answer questions or deal with objections.3. Security of Personal Data: Over the past several years, numerous highly publicized data security breaches have occurred involving e-retailers (as well as retail stores). While companies work hard to make their websites secure and keep personal data such as credit card numbers private, many consumers still have concerns about the security of their data. These concerns lead some consumers to limit their electronic purchases. What will be an ideal response?
A restaurant is being sued because a customer claims to have found a bug in her chili The company's lawyers believe there is only a remote possibility that the lawsuit will result in an actual liability. Which of the following actions should be taken by the company's management?
A) The situation should be described in a note to the financial statements. B) The possible liability should not be shown in the financial statements. C) The liability should be estimated and accrued as an expense. D) An expense must be matched to the period in which the incident occurred.
Milliken, Inc. provides the following information
Actual Sales Static Budget Flexible Budget Sales Volume Variance Sales Revenue $560,000 $535,000 $450,000 ? Calculate the sales volume variance. A) 25,000 F B) 25,000 U C) $85,000 U D) $110,000 F