Five characteristics influence the rate of adoption of an innovation. One of these is ________
A) marketing expertise
B) relative advantage
C) packaging attractiveness
D) government regulations
E) place of value exchange
B
You might also like to view...
List the primary sources of law.
What will be an ideal response?
Marketing is defined as a social and managerial process by which individuals and organizations obtain what they need and want through ________
A) research and development B) innovation and creativity C) manufacturing efficiencies D) value creation and exchange E) sales and revenue creation
Unfavorable public opinion can ruin a firm
Indicate whether the statement is true or false
In good faith, Clinton gave Jane $500 for a negotiable promissory note made out to Jane for $550 . She needed some money before the due date on the note, and Clinton had no notice of outstanding claims or other defects of the note. Clinton
a. has more rights than Jane. b. has the same rights as Jane. c. has only conditional rights because they depend on Jane's rights. d. cannot transfer the note to anyone else.