In the excellence theory of public relations, public relations activities need to be headed by a ______.
a. public relations technician
b. press agent
c. board member from the organization
d. public relations manager
d. public relations manager
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Answer the following statements true (T) or false (F)
1. The courts’ rulings about broadcast indecency are an attempt to balance broadcasters’ First Amendment rights and Congress’s decision that indecent material cannot be on broadcast radio and television at any time. 2. Courts have held that the First Amendment protects violent content in the mass media. 3. Courts have ruled that cities may not use zoning laws to restrict adult bookstores and adult theaters to one area of the city. 4. A cable television network wants to run a prize-winning drama with adult themes and explicit references to sexual matters (but not meeting the definition of obscenity). To comply with the law, the station must run the play between 10 p.m. and 6 a.m.
Surveys are often used to ______.
a. confirm existing hypotheses b. uncover unexpected insights c. test new theories d. explain how frequent phenomenon occur
Which of the following statements is a myth about creativity?
A. It is possible to be trained in creative skills. B. There is a clear link between being trained in creative skills and creative competence. C. Creativity is a mysterious process that cannot be learned. D. To be creative is to invent something new that wasn't in existence before you invented it.
According to Professor Deborah Tannen, listening places the person in a(n) _______ position
a. superior b. neutral c. inferior d. powerful