Which of the following represents psychographics segmentation?

A. Based on regional variables such as region, climate, population density and population growth rate.
B. Based on variables such as age, gender, ethnicity, education, occupation, income and family status.
C. Based on variables such as values, attitudes and lifestyles.
D. Based on variables such as usage rate, usage patterns, price sensitivity and brand loyalty.


C. Based on variables such as values, attitudes and lifestyles.

Business

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A franchise, such as Radio Shack, would be an example of:

a. A direct supply chain b. An indirect supply chain c. Mid-range between a direct and indirect supply chain d. Multiple channel distribution e. A vertically integrated channel

Business

Identify the main difference between job order and process cost accounting

a. The manner in which costs are accumulated. b. The procedures for acquiring, controlling, and accounting for labor. c. The manner in which overhead costs are accumulated from various journals. d. The procedures for accounting for, and paying for materials.

Business

[The following information applies to the questions displayed below.]The Yankee Corporation has recently begun to accept credit cards. On July 7, Year 1, Yankee made a credit card sale of $600. The credit card company charges a fee of 3% for handling a credit card transaction.Which of the following correctly shows the effects of the sale on July 7? Assets=Liab.+Stk.EquityRev.?Exp.=Net Inc.Stmt of CashFlowsA.600 18 582582 NA 582NAB.582 NA 582600 18 582582 OAC.582 NA 582600 18 582NAD.600 NA 600600 NA 600NA

A. Option A B. Option B C. Option C D. Option D

Business

Which one of the various stages of sophistication and robustness associated with supply chain analytics focuses on questions such as what is likely to happen, what are the likely trens, and what are the results if certain events occur?

a. Descriptive b. Predictive c. Prescriptive d. Cognitive

Business