The ________ holds that the organization's task is to determine the needs, wants, and interests of target markets and to deliver the desired satisfactions more effectively and efficiently than competitors in a way that preserves or enhances the
consumer's and the society's well-being.
A) selling concept
B) integrated marketing concept
C) social responsibility marketing concept
D) production concept
E) relationship marketing concept
C
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An internal audit department's independence is compromised when the department reports to:
a. the company controller b. the audit committee of the board of directors c. Both a. and b. d. Neither a. nor b.
When comparing a "pre-tax cost" and an "after-tax cost", which of the following is true?
A) The after-tax cost will be greater than the pretax cost. B) They will be the same amount. C) The pre-tax cost will be greater than the after-tax cost. D) The higher the tax rate, the lower the difference in the amount between them.
The Robinson-Patman Act does permit some price differences but they must be based on
A. conscious parallel action. B. cost differences. C. the need to make profits. D. cartel requirements. E. accounting practices.
An investor adopts a variable ratio policy of investing in both a high beta mutual fund and a money market fund. Money will be moved from the money market fund to the high beta fund
A) when the high beta fund's value has declined. B) when the high beta fund's value has increased. C) on the same date each year. D) whenever accumulated interest in the money market fund exceeds a specified dollar amount.