The business entity that converts purchased raw materials into finished goods by using labor, technology, and facilities is a:
a. Manufacturer.
b. Merchandiser.
c. Service business.
d. Not-for-profit service agency.
a
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Which of the following accounts would not appear on the balance sheet of a lessee company recording a capital lease?
a. Accumulated depreciation on the leased asset b. Lease obligation in the current liability section c. Lease obligation in the long-term liability section d. Rent expense on the income statement
When you consider how familiar audience members are with your selected topic area, what their attitudes may be towards it are, and what they might like to know about it, you are conducting the ______.
Fill in the blank(s) with the appropriate word(s).
Which of the following is not a benefit of a high inventory turnover?
A. Continuous availability of new merchandise B. New buying opportunities C. Reduced obsolescence risk and markdowns D. Improved salesperson morale E. Reduced gross margin
What are the four broad components of holistic marketing?
A) relationship, internal, position, and performance marketing B) integrated, internal, position, and performance marketing C) relationship, integrated, internal, and performance marketing D) integrated, relationship, social responsibility, and position marketing E) relationship, social responsibility, internal, and performance marketing