Marketing public relations is a unique form of marketing because ________

A) marketers rely solely on non-media channels to disseminate their messages
B) consumer behavior is more reliable than with other forms of marketing
C) firms pay their public relations agencies only if they produce measurable results
D) it has almost entirely replaced advertising as a means of promotion
E) audiences are drawn to communication outlets where they gain access to information they crave


E

Business

You might also like to view...

The participating feature of stock allows stockholders to sell stock back to the company

a. True b. False Indicate whether the statement is true or false

Business

Oscar drove his 1963 Rambler automobile to the Park & Run, Inc. parking garage. Oscar delivered the keys to the attendant and left the premises. The attendant parked the car. Oscar did not tell the attendant that there was an antique painting valued at $5,000 in the trunk of the car. A thief entered the parking garage, pried open the trunk of Oscar's car, and stole the painting. In this context, identify the correct statement.

A. Park & Run is a bailee to both the automobile and the painting. B. A bailment for the painting was created automatically when Park & Run accepted delivery and possession of the car. C. Park & Run is a bailee only to the automobile, but not to the painting. D. A bailment for the car or the painting was not created since Park & Run did not make an express warranty.

Business

The statement of cash flows explains the difference between net income as shown on the income statement and the net cash flows generated from operations

Indicate whether the statement is true or false

Business

Anchored data types are similar to arrays used on other languages.

Answer the following statement true (T) or false (F)

Business