In the consumer choice model of food selection, many influences are discussed. Briefly discuss some of the primary factors that influence food choices for a single mother of young children who lives in the "inner city" of a large urban area and who does not own her own car


Cost is often an important influence on food choice, and income level is the most significant sociodemographic factor in predicting selection. In the United States, affordability has been found to limit the purchasing of healthy foods, and in some cases even families with government subsidies find it difficult to meet nutritional needs. Convenience is a major concern in food purchases, particularly by members of urbanized societies. In urbanized societies, people often work far from home; therefore, lunch is eaten with fellow employees. Instead of a large, home-cooked meal, employees may eat a quick fast-food meal. Furthermore, family structure can necessitate convenience.

Nutritional Science

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Nutritional Science

What are any two trends that may be pushing people from Okinawa towards eating more fast foods?

Nutritional Science