What does “decoding” mean in regard to an audience viewing media content?
A. It refers to the process of figuring out how much money and time went into creating the content.
B. It is the thought process of what it would be like to be “behind the scenes” of the content.
C. It is a form of hacking that the viewer follows in a science-fiction film.
D. It is the process of using implicit knowledge of both medium-specific and broader cultural codes to interpret the meaning of a media text.
D. It is the process of using implicit knowledge of both medium-specific and broader cultural codes to interpret the meaning of a media text.
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List and explain the functions of group fantasies.
What will be an ideal response?
Delivery is considered the use of vocal and bodily qualities to create meaning in a message
Indicate whether the statement is true or false.
Which types of words capture shades of difference?
A. Precise B. Jargon C. Concrete D. Concise
Which of the following statements about the field of communication studies is TRUE?
a. Communication studies represent a narrow range of interests centered on a set of specific contexts and relationships. b. Communication studies represents a broad range of interests in both humanistic and social scientific traditions in which communication is the central phenomenon of study. c. Communication studies examine communication as a means toward understanding other phenomena. d. Communication studies focuses primarily on the processes of message transmission.