Which of the following is written as a story?

A) a media advisory
B) a media kit
C) a news release
D) a pitch
E) an SMT


Answer: C

Communication & Mass Media

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How can those seeking to understand another culture in a far-away part of the world most easily increase their knowledge?

A. work to eliminate their own ethnocentrism B. identify others in the community who are seeking this knowledge C. practice intercultural sensitivity with people you meet D. engage with other cultures through online communities

Communication & Mass Media

While listening to speakers debate the benefits and drawbacks to school uniforms, Annika assessed her reaction to the messages, performing the __________ stage of listening

a. hearing b. evaluating c. understanding d. responding

Communication & Mass Media

Ricois in charge of planning his family's monthly budget and expenses. Ursula, his wife, however, doesn't think he's doing it well, so she suggests a few changes and helps him plan better. What is Ursula's concept of communication called?

a. Managing up b. Managing down c. Delegating laterally d. Task-focusing horizontally

Communication & Mass Media

The communication tradition to which Communication Privacy Management is related is

A. socio-phenomenological communication tradition B. socio-cultural communication tradition C. socio-psychological communication tradition D. socio-semiotic communication tradition

Communication & Mass Media