In analyzing driving forces, the strategist's role is to
A. identify the driving forces and evaluate their impact on demand for the industry's product, the intensity of competition, and industry profitability.
B. determine who is likely to exit the industry and what changes can be expected in the industry's strategic group map.
C. forecast fluctuations in product demand and how buyer needs will most likely change.
D. evaluate what stage of the life cycle the industry is in and when it is likely to move to the next stage.
E. predict future marketing innovations and how fast the industry is likely to globalize.
Answer: A
You might also like to view...
Mitsubishi Heavy Industries Ltd. and other Japanese companies manufacture airplanes under license to U.S. firms, and also work as subcontractors for aircraft parts and systems. This type of effort is known as:
A) searching for loose bricks. B) collaborating. C) building of layers of advantage. D) changing the rules of engagement. E) innovating.
A simulation model is discrete when the state of the variables:
a. Does not change overtime. b. Changes at discrete points in time. c. Changes at continuous points in time. d. All of the above
Case 2-1Mary is the director of a local theatre company, and also works full-time at a large telecommunications corporation. She is interested in using Internet monitoring tools to track comments and information regarding both her personal and professional interests. Please answer the questions below. To research popular topics, Mary uses the Internet monitoring tool called ____ which monitors social networking sites.
A. SM2 B. TweetLater C. Backtype D. FaceAlert
In 1997, U.S. Customs adopted a "checklist" that provides an absolute legal standard of reasonable care to be used by importers
Indicate whether the statement is true or false