A whole range of public and private organizations market beliefs that are meant to change how people think or act. This is referred to as _____.
A. peoplemarketing
B. placemarketing
C. eventmarketing
D. ideamarketing
Answer: D
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A manufacturer of computer printers offers a series discount of 20/10/5. A second manufacturer of printers offers a series discount of 25/12/10. Assuming all other aspects of the products are the same, which manufacturer would offer the best discount?
A) The 20/10/5 discount because it results in a final discount of 68.4% B) The 20/10/5 discount because it results in a final discount of 31.6% C) The 25/12/10 discount because it results in a final discount of 40.6% D) The 25/12/10 discount because it results in a final discount of 59.4%
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