In the context of consumer promotion tools, _____ entice consumers with cash-back offers and act as purchase motivators for higher-priced items.

A. samples
B. coupons
C. premiums
D. rebates


Answer: D

Business

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All of the following are characteristics of current liabilities except:

a. They may be replaced with a new short-term liability rather than being paid in cash. b. They may involve estimated amounts. c. They are due within one year or within the operating cycle, whichever is longer. d. All three of the above are characteristic of current liabilities.

Business

With respect to ethics, a manager faces a defining moment when he or she must fire an employee for committing an illegal act such as stealing money from the company

Indicate whether the statement is true or false.

Business

What are the five evolution phases of data communications?

A) digitization, growth of data gathering, an era of delegation, the Internet as a common tool, and pervasive computing B) analog signals, growth of data communications, an era of deregulation, the Internet as a common tool, and pervasive computing C) digitization, growth of data communications, an era of deregulation, the Internet as a common tool, and pervasive computing D) digitization, growth of data communications, an era of deregulation, the evolution of Voice-over-IP (VoIP) as a common tool, and pervasive computing

Business

Alaina anticipated some controversy getting managers from different functional teams to agree on the best course of action. She convened the managers face-to-face, and after presenting the issue at hand, gave them each 30 minutes to jot down their ideas and solutions. After discussing each idea in turn, each manager ranked the solutions and the one with the highest ranking was selected. Alaina used ________ to facilitate the decision making.

A. production blocking B. brainstorming C. the Delphi technique D. the nominal group technique E. the illusion of control

Business