Researchers often include stimulus statements with questionnaires or survey. The purpose of the stimulus statement is to:

A. trick participants into believing that the questionnaire is addressing an issue other than its real purpose.
B. warn participants that questions will address sensitive issues.
C. direct participants' attention to the type of questions they will be answering, as well as provide general instructions in answering the question.
D. give clues to participants about the type of responses the researcher is seeking.
E. warn participants that the survey is a decoy for a sales call.


Answer: C

Communication & Mass Media

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