Premium channels maximize program audiences by scheduling the same program or movie to run several times per month at different times. This scheduling practice is

a. blocking.
b. bridging.
c. rotation.
d. balancing.


c

Communication & Mass Media

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A ceremony to celebrate an employee's promotion is an example of a rite of

A. integration. B. celebration. C. passage. D. renewal.

Communication & Mass Media

Distracting mannerisms fall into two categories: those you have all of the time and those you have only when delivering a speech

a. True b. False Indicate whether the statement is true or false

Communication & Mass Media

______ form of release alerts the media to breaking news items that affect the company or organization, such as a fire at a job site or a power outage at a stadium.

A. Announcements B. Spot announcements C. Reaction releases D. Reflex releases

Communication & Mass Media

The term percent means "out of

A. 100." B. 1." C. 1,000." D. 10."

Communication & Mass Media