Specify some of the questions that a cultural due diligence team should ask in order to understand the ‘deep knowledge’ of the culture.
What will be an ideal response?
• What are their core beliefs about what it takes to win?
• What drives their business strategy? Tradition or innovation?
• Is the company short-term or long-term in its outlook and execution of initiatives?
• How much risk is the company used to accepting?
• Is the company results-oriented or process-oriented?
• How is power distributed throughout the company?
• How are decisions made: consultation, consensus, or authority?
• How is information managed and shared?
You might also like to view...
Which of the following most likely suggests that marketers lack the power to create consumer needs and control market demand?
A) consumer acceptance of changing clothing styles B) affordable products in disadvantage communities C) use of social media in product comparisons D) consumer interest in modern technology E) high failure rate of new products
Heinz revolutionized the industry when it introduced its inverted bottle because consumers had complained for years about how hard it was to get out that last bit of ketchup. The company spent three years designing the convenient container, which is equipped with a vacuum cap that stops dry ketchup from forming around the lid. Which of the following packaging objectives does this exemplify?
A. protection B. harmony C. aesthetic D. communication E. promote usage
A variable ratio plan adjusts a portfolio's weights by investing more heavily in the asset that has performed poorly in the recent past
Indicate whether the statement is true or false.
One of the ways that just-in-time (or JIT) influences quality is that by reducing inventory, bad quality is exposed
Indicate whether the statement is true or false