Which of the following statements is false regarding cross-cultural marketing?
A. Marketing across cultural boundaries is a difficult and challenging task.
B. Increasingly, globalization means mutual influence as products, brands, cultures, and values move back and forth across the world.
C. There are both subtle and direct ethical issues involved in international marketing.
D. While marketing strategy is heavily influenced by cultural factors, it does not influence aspects of cultures.
E. Cultures may differ in demographics, languages, nonverbal communications, and values.
D. While marketing strategy is heavily influenced by cultural factors, it does not influence aspects of cultures.
Globalization can influence cultural values.
You might also like to view...
der Mantel, ________ du trägst
Schreiben Sie das korrekte Relativpronomen in die Lücke.
How many articles appear in the following sentence? The giraffe ate a blade of grass
a. one b. two c. three d. There are no articles in the sentence.
¿Adónde? Contesta las siguientes preguntas con las palabras de la lista. Sigue (Follow) el modelo. ? el banco el cine la farmacia el hotel el mercado el centro comercial el club el hospital la iglesia el restaurante ? ? Modelo ¿Adónde compro medicinas? en la farmacia ? ? ¿Adónde almorzamos fuera de casa? ______________________________________
Fill in the blank(s) with the appropriate word(s).
El jugador / batear más durante la práctica
What will be an ideal response?