Repeating a tagline is ineffective in advertising because the consumer becomes tired of hearing the phrase
Indicate whether the statement is true or false
FALSE
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Which of the following elements of the marketing communications mix involves face-to-face interaction with one or more prospective purchasers for the purpose of making presentations, answering questions, and procuring orders?
A) advertising B) sales promotion C) word-of-mouth marketing D) public relations E) personal selling
Price discrimination is permissible if the seller manufactures different qualities of the same product for different retailers and can prove that the price difference is proportional
Indicate whether the statement is true or false
George's Wholesaling agrees to purchase 1000 pounds of bananas from Chickadee Exports at 39 cents per pound. George's does not have the money for the bananas now, but promises to pay in two months. Chickadee Exports wants George's business but needs the money now. Chickadee (as drawer) prepares an instrument ordering George's (as drawee) to pay $390 to Primary Bank (the payee). This is an example
of a. a check. b. a trade acceptance. c. a promissory note. d. an outstanding claim.
Inscho Corporation manufactures numerous products, one of which is called Delta10. The company has provided the following data about this product: Unit sales (a) 140,000 Selling price per unit$85.00 Variable cost per unit 53.00 Contribution margin per unit (b)$32.00 Total contribution margin (a) × (b)$4,480,000 Traceable fixed expense 4,030,000 Net operating income$450,000 ?Assume that the total traceable fixed expense does not change. How many units of product Delta10 would Inscho need to sell at a price of $90.95 to earn the same net operating income that it currently earns at a price of $85.00? (Round your answer up to the nearest whole number.)
A. 118,051 B. 106,192 C. 126,000 D. 125,938