When the promotion objective is focused primarily on producing a short-term increase in sales, the marketing manager should evaluate the cost of the promotion relative to the extra sales expected.
Answer the following statement true (T) or false (F)
True
When the objective of the promotion is focused primarily on producing a short-term increase in sales, it's sensible for the marketing manager to evaluate the cost of the promotion relative to the extra sales expected.
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Luke and John share income and losses in a 2:1 ratio after allowing for salaries to Luke of $48,000 and $60,000 to John. Net income for the partnership is $93,000 . Income should be divided as
a. Luke, $46,500; John, $46,500 b. Luke, $55,000; John, $38,000 c. Luke, $65,000; John, $28,000 d. Luke, $38,000; John, $55,000
Answer the following statements true (T) or false (F)
1) A receivable occurs when a business sells goods or services to another party on account. 2) Each receivable transaction involves two parties - the one who takes on the obligation and the one who will collect the cash. 3) A receivable is a monetary claim against a business or an individual. 4) A receivable is a liability because it represents a right to receive cash in the future. 5) A debtor is a party to a credit transaction who will receive the cash for the transaction at a later date.
A derivative has one or more ____________________, which are a specified interest rate, commodity price, foreign exchange rate, or other variable
Fill in the blank(s) with correct word
Which broad strategic approach (Walton, 1985) in HRM is associated with a Taylorist approach to work organisation:
a. control b. commitment c. HPWS d. best practice