In our free-enterprise society, which three specific groups benefit from effective marketing?

What will be an ideal response?


The three specific groups that benefit from effective marketing are: (1) consumers who buy (they can obtain the best product at the lowest price, leading to consumer satisfaction); (2) organizations that sell (receive profits, etc., if they provide need-satisfying products with effective marketing programs); and (3) society as a whole (providing jobs and a higher standard of living for its citizens).

Business

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Suppose another breakthrough in computer technology greatly increases total factor productivity. Explain how this would affect aggregate supply, output, and the price level in the short run and the long run.

What will be an ideal response?

Business

Explain the difference between authorized, issued, and outstanding shares

Business

Testing cash disbursements subsequent to the year under audit allows the auditor to determine certain payables that may not have been recorded previously

a. True b. False Indicate whether the statement is true or false

Business

The variance least significant for purposes of controlling costs is the

a. material quantity variance. b. variable overhead efficiency variance. c. fixed overhead spending variance. d. fixed overhead volume variance.

Business