Answer the following statements true (T) or false (F)

Question

1. The mass media is part of an organization's general environment.
2. As a manager, you cannot control the forces in the general environment.
3. Factors such as unemployment conditions and interest rates would be considered part of demographic forces in an organization's general environment.
4. An interest in health and fitness leading to a boost in sales of athletic shoes demonstrates a sociocultural force.

Answer 1

1. False
The general environment, or macroenvironment, which includes six forces: economic, technological, sociocultural, demographic, political-legal, and international. Mass media is part of the task environment.
2. True
You may be able to control some forces in the task environment, but you can’t control those in the general environment. Nevertheless, they can profoundly affect your organization’s task environment without your knowing it, springing nasty surprises on you.
3. False
Economic forces consist of the general economic conditions and trends like unemployment, inflation, interest rates, economic growth that may affect an organization’s performance.
4. True
Sociocultural forces are influences and trends originating in a country’s, a society’s, or a culture’s human relationships and values that may affect an organization. For example, the interest in health and fitness led to a decline in sales of cigarettes, whiskey, red meat, and eggs. And it led to a boost in sales of athletic shoes.