A major benefit of using event sponsorship is that it
A. enhances personal selling efforts.
B. provides excellent support for advertisements.
C. can provide large amounts of free media coverage.
D. is cost-free.
E. neutralizes the effects of unfavorable public relations.
Answer: C
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General Electric always includes an owner registration form with its products. It asks customers for their names, addresses, phone numbers, birth days, income, as well as various other questions. If the consumer returns the registration, General Electric can then sell the information and use it for their own
A. inquiry file. B. compiled list. C. mail-response list. D. buyer directory. E. house list.
The need to maintain a good relationship with the other party after the negotiation is over, primarily by maintaining trust and reducing uncertainty is an example of a(n) ________ factor in the negotiation process.
Fill in the blank(s) with the appropriate word(s).
Distinguish between nonissuer exemption, intrastate offering exemption, and private placement exemption
What will be an ideal response?
For the constraints given below, which point is in the feasible region of this minimization problem?
(1) 14x + 6y ? 42 (2) x + 3y ? 6 A) x = 2; y = 5 B) x = 1; y = 2 C) x = 2; y = 1 D) x = 2; y = 3