Which of the following sales promotion techniques is impacted negatively by the presence of professionals or hobbyists who take advantage of the promotion without making a purchase?

A. bonus packs
B. contests and sweepstakes
C. event sponsorships
D. samples and coupons
E. premiums


Answer: B

Business

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Answer the following statements true (T) or false (F)

1.Men outperform women when decoding emotions. 2.Those who watch television more than 4 hr each day tend to perceive the world as a meaner and more sinister place than do those who do not watch it so much. 3.Messages containing positive emotions are retweeted more frequently than other messages. 4.If we can figure out what triggers a particular emotion, we tend to be more specific when we talk about it. 5.By revealing how we feel, see things, and would like things to change, we take steps toward achieving more effective relational health.

Business

The best communication vehicle for cross-tabulation analysis is a ________

A) table B) cross-tabulation table C) lengthy discussion D) graph E) there is no "best" communication vehicle for cross-tabulation analysis.

Business

Jay's Limo Services paid cash dividends of $100. Which of the following general journal entries will Jay's Limo Services make to record this transaction?

A.

Common Stock100 
Dividends 100

B.
Dividends100 
Cash 100

C.
Cash100 
Dividends 100

D.
Cash100 
Common Stock 100

E.
Dividends100 
Retained Earnings 100

Business

In which of the following cases does research have little value, suggesting poor planning by a manager?

A. The research is qualitative in nature. B. The research has tidbits of information rather than knowledge of the whole situation. C. The research does not anticipate the next research step. D. The research does not ultimately have implications that allow a manager to take action.

Business