In the United States, most people understand that they are expected to form a line and wait for their turn. That is an example of which type of rule?

A. a culture-bound rule
B. an orderly rule
C. an explicit rule
D. an implicit rule


Answer: D

Communication & Mass Media

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Which traditional news value provides ample opportunities to public relations and staff to appeal to the shared experiences or emotions of an audience?

a. Human interest b. Unusualness c. Prominence d. Media gatekeeping

Communication & Mass Media

The perceived "fear or anxiety associated with either real or anticipated communication with another

person or persons" is known as ________. Fill in the blanks with correct word

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If we like a person, it is likely that we will positively evaluate most violations of expectancies.

Answer the following statement true (T) or false (F)

Communication & Mass Media

Mary Ann will use the principles in the canon of invention when she ________

A) ?memorizes her speech. B) ?actually gives her speech. C) ?analyzes her audience and researches her topic. D) ?selects language for her ideas. E) ?organizes her main points.

Communication & Mass Media