A company sells merchandise on a deferred payment plan, ultimately receiving $5,000 on the account receivable. On the payment date, the company would
a. credit Accounts Receivable for less than $5,000.
b. debit Interest Income for the imputed amount.
c. credit Sales for less than $5,000.
d. debit the asset account for $5,000.
A
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Which of the following is a challenge in which business marketers differ from the consumer marketers?
A) understanding deep customer needs in new ways B) identifying new opportunities for organic business growth C) geographically concentrated buyers D) calculating better marketing performance and accountability metrics E) competing and growing in global markets, particularly China
Though other similar cookie brands are widely available in Newport, Lynn's favorite cookie
brand is available only in the outlets of a certain chain of coffee shops. This is an example of ________. A) usage rate segmentation B) distribution channel segmentation C) price segmentation D) occasion segmentation
A high accounts receivable turnover ratio indicates
A) customers are making payments quickly. B) a large portion of the company's sales are on credit. C) many customers are not paying their receivables. D) the company's sales have increased.
Hypocrisy is:
a. a kind of insincerity in which someone publicly pretends to follow superior moral standards while privately acting against those principles. b. a kind of sincerity in which someone exhibits superior moral standards both publicly and privately. c. None of the answers are correct. d. an injection with a needle.