Profit maximization is the major focus of value engineering
Indicate whether the statement is true or false
F
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The type of performance appraisal that judges specific, observable aspects of performance like being on time for work is a(n) ______ appraisal
A. results B. objective C. trait D. behavioral E. MBO
Which ratio measures the percentage of company's assets that are financed by debt?
A. Return on investment B. Debt to equity C. Debt to assets ratio D. Asset turnover
What is the name for the bank market for deposits and loans that is denominated in a currency different to the currency of the country in which a bank is operating?
A) internal currency market B) foreign exchange market C) external currency market D) interbank market
Drug MarketingPharmaceutical companies spent $4.4 billion on prescription drug advertising in 2008, mostly on television and in magazines. While the Internet is becoming a more prominent medium to reach consumers and is the primary source used to seek health information, these companies spent less than $130 million on Web marketing. One reason is that there are no guidelines, which makes these heavily-regulated marketers uneasy. For example, television commercials for prescription drugs must include disclosures regarding the major side effects if the brand name is mentioned in the ad. The Food and Drug Administration (FDA) claims that existing regulations address many of the Internet advertising issues, but other aspects of Web marketing, such as social networking and search
marketing, must be reviewed. That's why the FDA hearings on this issue were attended by pharmaceutical giants and Web companies like Google, Yahoo, and WebMD Health.Refer to Drug Marketing. If a drug manufacturer donated $5 to AIDS research for every prescription sold in the United States, this would be an example of: A. utilitarianism B. moral relativism C. cause-related marketing D. green marketing E. conventional morality