Demographic changes should be monitored by marketing managers because:
A) they may find growth opportunities.
B) it might effect a regulatory change.
C) it might impact raw materials' prices.
D) it might help to reduce production costs
A
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Which style flexing technique is most appropriate for a salesperson to use in the presence of an emotive customer?
A) Cite research and statistics. B) Avoid an open display of enthusiasm. C) Avoid wasting time on rapport-building. D) Take a slow, business-like, and formal approach. E) Provide support for the customer's opinions and ideas.
Briefly describe search engine optimization (SEO) and search engine marketing (SEM)
What will be an ideal response?
Shorts, Inc produces small engines. For last year's operations, the following data were gathered: Units produced: 100,000 Direct labor: 160,000 hours @ $12.00 Actual variable overhead: $1,300,000 Shorts, Inc employs a standard costing system. During the year, a variable overhead rate of $8.00 was used. The labor standard requires 1.5 hours per unit produced. The variable overhead spending and
efficiency variances are, respectively: A) $100,000 U and $20,000 U. B) $100,000 U and $20,000 F. C) $20,000 U and $80,000 F. D) $20,000 U and $80,000 U. E) none of these.
Which one of the following is a characteristic of a JIT partnership?
A) third-party logistics never used B) maximal product specifications imposed on supplier C) active pursuit of vertical integration D) removal of incoming inspection E) frequent deliveries in large lot quantities