The perceived quality of a brand enables companies to extend the product range, can lead to a price premium opportunity, and is a differentiator in the market.
Answer the following statement true (T) or false (F)
True
The perceived quality of a brand provides three distinct benefits to the company. First, the perception of a brand's quality enables companies to extend the product range. Second, the perception of quality can lead to a price premium opportunity. Finally, the perception of quality is an excellent differentiator in the market.
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This question contains multiple sections; be sure to answer each. First, list the three sources of resistance to change, giving an example of each. Next, define a change agent and explain his or her role in bringing about organizational change. Third, imagine that you are the CEO of ShopAtHome, a personalized shopping service. Currently you have 20 personal shoppers on staff. To compete better, you decide to change your way of doing business. Instead of meeting clients at their homes to discuss their clothing preferences and look through catalogs, your employees will now be required to pick each customer up at her home, take her to various stores, and work with her to choose the right clothes. This stronger focus on each customer means that each of your employees will have fewer clients,
which means they may earn less money and commissions. Explain some types of resistance you might encounter from your employees and how you might address each one. What will be an ideal response?
Which of the following is the drive to meet our fullest capacity (e.g., growth and feeling fulfilled as a person)?
A. physiological B. self-actualization C. esteem D. safety
The ______ of spiritual health deals with the depth and quality of interpersonal relationships
A. transcendental B. personal C. communal D. environmental
hich principle of accounting from the AICPA addresses the standard that professionals should serve the public, honor the public trust, and demonstrate professionalism?
A. principle 1: responsibilities B. principle 2: serve the public interest C. principle 3: integrity D. principle 4: objectivity and independence