You work as a salesperson in a clothing store where you are paid a commission. The more you sell, the more you make. A veteran salesperson suggests that you try to sell suits first and then shirts and ties, not the other way around. He says,
"Sell the more expensive items first because they will make even expensive shirts and ties seem not that expensive." Which of these concepts from sensation and perception is involved in this advice?
a) absolute threshold
b) subliminal stimulation
c) just noticeable difference
d) law of specific nerve energies
ANS: c
You might also like to view...
Genital herpes is spread
a. through sexual contact b. from mother to child during childbirth c. by needle sharing d. through infected blood (transfusions) e. via contact with infected towels or clothing
Naturalistic observation tends to be:
a. theoretical rather than empirical. b. concerned with determining causes of behavior. c. descriptive rather than explanatory. d. deductive rather than inductive.
Which theory seeks to explain both intimate and aggressive behaviors through levels of certain hormones in the body?
A. the Coolidge theory B. the Masters and Johnson theory of sexual phases C. the social influence hypothesis D. the steroid/peptide theory of social bonds
For Rousseau, the only justifiable government was one that:?
a. ?controls behavior with incentives b. ?allows humans to reach their full potential and express free will c. ?allows people to express hedonistic pursuits d. ?rules by categorical imperative