In the context of business-to-business (B2B) markets,which of the following statements is true of e-marketplaces?
A. Theyrequire expensive and dedicated connections between firms.
B. Compared to older methods, they increase the time, effort, and cost of doing business for both buyers and sellers.
C. The only service provided by them is simple market trading.
D. They enable sellers and buyers to contact and negotiate with a large number of market participants on the other side of the market.
Answer: D
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