A strategic alliance is a
a. way to downsize.
b. way for two companies to jointly contribute to the supply chain.
c. packaged software.
d. method of examining processes.
b
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After noticing promotional offers of his favorite brand on its website, Ryan passes the link of the website to his friends via e-mail. This results in the message spreading quickly far and wide-especially after many of his friends forward it to others. In this scenario, which approach is involved in spreading the brand?
A. case study B. white paper C. referral program D. branded service E. viral promotion
The expected average rate of return for a proposed investment of $800,000 in a fixed asset, with a useful life of four years, straight-line depreciation, no residual value, and an expected total net income of $240,000 for the 4 years, is:
A) 30% B) 15% C) 60% D) 7.5%
Which of the following is one of the best ways to become skilled in the area of OD consulting?
a. reading textbooks b. studying past scenarios c. shadowing a skilled mentor d. starting right in with personal experience
Brant is managing three competing advertising teams within his organization. While there will only be one team picked for the final job, he wants the teams to have an even distribution of power without self- interest, which can reduce team conflict. Which of the five behavioral sciences, related to organizational behavior, could help Brant with this power struggle?
a. Psychology b. Sociology c. Social psychology d. Political science