Because companies need to have a consistent creative strategy the marketing team will prepare a/an ________ to capture the company's message

a. essential message
b. media vehicle
c. promotional mix
d. creative brief


d

Business

You might also like to view...

______ are designed to cause executives in an organization to act to increase the value of the company over time.

A. Stock incentives B. Social Loafers C. Golden Parachutes D. Intrinsic Rewards

Business

When Occupational Safety and Health Act inspectors discover a hazard that could cause injury or illness that would most likely result in death or significant physical harm, it reports a(n) ______ violation.

A. other than serious B. serious C. de minimis D. failure to abate

Business

Portia's Salon is contemplating an increase in their rental space that will result in a before-tax rent increase of $14,500 per month. If their tax rate is 40%, what is the after-tax monthly increase in rent cost?

A) $ 5,800 B) $ 8,700 C) $20,300 D) $14,500

Business

Which type of practitioner acts as a liaison and provides guidance (often mediating) but does not make decisions about communication content?

A. Expert prescriber C. Communication facilitator B. Communication technician D. Problem-solving process facilitator

Business