When reinforcing your position, you should pay special attention to what?
A) The logic of the arguments
B) Emotional appeal
C) Potential objections
D) Word choices
E) Message format
Answer: D
Explanation: D) Can you find more powerful words to convey your message? In addition to examining individual word choices, consider using metaphors, anecdotes and other figures of speech.
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When Ford Motor Company is familiar with a product and supplier, but decides to seek additional information on new products in the marketplace, it is in the process of a(n) ________.
A. new purchase B. straight rebuy C. aspirational purchase D. adapted rebuy E. modified rebuy
Laptop Assembly Company gives a $3,000 promissory note to My-T-Fast Delivery Service to deliver a load of computer chips to Laptop's plant. The chips are contaminated during transit, and are useless to Laptop on delivery. If My-T-Fast presents the note for payment
A. Laptop's best defense would be breach of warranty. B. Laptop must pay the note. C. Laptop's best defense would be nondelivery of an instrument. D. Laptop's best defense would be failure of consideration.
Change-detection software enables a network administrator to determine, for example, if employees are installing unauthorized software or are viewing files they should not be accessing, if rogue programs (worms and viruses) have been activated, and
other such changes to a system. Indicate whether the statement is true or false
When the FTC tried to sue a company for scams advertised on the Internet:
a. it was treated the same as other deceptive sales; fines were paid b. the appeals court held that there could be no suit because of First Amendment rights c. the appeals court held that there could be no suit because jurisdiction over the Internet belongs to the FederalCommunications Commission, not the FTC d. the appeals court held that there could be no suit because this exceeded the powers of the agency; Congress would have to amend the FTC Act e. none of the other choices