Which of the following are measurement errors?

a) Faulty data collection equipment
b) Asking respondents the wrong questions or asking questions incorrectly
c) Data input errors
d) All of the above


c

Communication & Mass Media

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When adapting a persuasive message to different audience’s latitudes, one has to be careful about changing his or her advocated position too much lest they _____.

a. be seen as less credible b. be accused of flip-flopping c. misjudge the audience’s latitudes d. be seen as being too ambiguous

Communication & Mass Media

Blue Green Inc. sponsored a car race where three racers were injured in an accident. What kind of precaution should the owners of Blue Green Inc. take for such events in the future, and why?

a) They should buy liability insurance; because without it, in case of an accident, there is likelihood of the company being sued for negligence b) They should ask participants to sign a release form; because without it there is no possibility for the company to conduct future races c) They should apply for a public safety permit; because without it the company has to take responsibility for controlling the public d) They should apply for a city permit; because without it the company cannot hold a promotional event within the city limits

Communication & Mass Media

Social distance is from 12 to 25 feet

Indicate whether this statement is true or false.

Communication & Mass Media

Which of the following details from a sporting event will best communicate the atmosphere to readers?

A. the records of teams involved B. the final score C. injuries to players D. the feel of the crowd

Communication & Mass Media