Given a new brand of barbecue sauce for which to develop a marketing strategy, describe how you would conduct environmental scanning and analysis.
What will be an ideal response?
?Environmental scanning can be done by collecting information about the existing brands of barbecue sauce and surveying people about their attitude toward barbecue sauces. Scanning involves observation; secondary sources such as business, trade, government, and Internet sources; and marketing research. Environmental analysis is the process of assessing and interpreting the information gathered through environmental scanning to identify the potential threats and opportunities linked to environmental changes. Thus, once the information regarding barbecue sauces is obtained, it will be assessed and interpreted for any potential threats and opportunities through this process.
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Use this information to answer the following question. Panadora Company has the following information for the pay period of January 1-15, 2014. Payment occurs on January 20. Gross payroll $32,000 Federal income taxes withheld $3,600 Social security and Medicare rate 7.65% Federal unemployment tax rate 0.8% State unemployment tax rate 5.4% The entry to record the payroll would include a
A) debit to Salaries Payable for the net amount. B) credit to State Unemployment Tax Payable. C) debit to Salaries Expense for the amount paid to the employees. D) debit to Salaries Expense for the gross payroll.
Henson Manufacturing Company signed a 3-year contract for the use of certain manufacturing equipment with an estimated life of three years. Henson Manufacturing Company cannot cancel the contract. What entry is made to record the contract?
a. Rent Expense XX Cash XX b. Manufacturing Equipment XX Cash XX c. Leased Asset--Manufacturing Equipment XX Lease Liability XX d. Lease Liability XX Leased Asset--Manufacturing Equipment XX e. Rent Expense XX Leased Asset--Manufacturing Equipment XX
Research shows that structure has a more important influence on strategy than the reverse.
Answer the following statement true (T) or false (F)
Strategic planning is the process of envisioning the organization's future and developing the necessary goals, objectives, and action plans to achieve that future
a. True b. False Indicate whether the statement is true or false