Which of these is NOT listed as a trait that advertising professionals possess?

a. works and plays well with others
b. has a good sense of humor
c. is a strong visual thinker
d. These are all on the list.


d. These are all on the list.

Communication & Mass Media

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The denotative meaning of the word ?home? can be found in the dictionary

Indicate whether the statement is true or false

Communication & Mass Media

Postman’s analysis of serious content in the media throughout changes in mediums came to show correlation between the use of the telegraph and the photograph that ______.

A. an increase in serious and relevant content being consumed B. a decline in serious and relevant content was being consumed C. these mediums had no effect on the amount of serious and relevant content being consumed D. these mediums made it more difficult to consume content

Communication & Mass Media

Newspaper and magazine researchers usually conduct all the following types of studies except:

a) Readership b) Circulation c) Management d) Government policy

Communication & Mass Media

This early editor won merit for his attempt to be fair and objective in his coverage of news:

a) James Rivington; b) Huge Gaine; c) Samuel Adams; d) Isaiah Thomas; e) John Dickinson

Communication & Mass Media