The traits of successful project managers include all of the following EXCEPT
A. Skillful politician.
B. Personal integrity.
C. Effective time management.
D. Pessimist.
E. Proactive.
Answer: D
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Transactional data is copied into a_____, which is a separate data repository.
A. data dictionary B. data warehouse C. database schema D. traditional database
The "pulsing" pattern of advertising is characterized by:
A) a continuous pattern of advertising evenly distributed over the period. B) a basic level of advertising combined with regularly scheduled bursts of advertising. C) a burst of advertising alternated with a period of no advertising. D) a basic level of advertising at irregular intervals.
Which of the following is an example of a green policy or action?
A. A local factory pollutes the atmosphere via smokestacks that belch out carbon dioxide. B. The owner of a sole proprietorship announces that she is taking on a business partner. C. A major publisher donates 10,000 books a year to national literacy groups. D. 3M encourages employees to experiment with creating new products. E. Coca-Cola has pledged to replenish (return to nature) all the water it uses to make its beverages.
In the context of distribution strategies, _____ means placing your products only with preferred retailers.
A. exclusive distribution B. intensive distribution C. mass distribution D. selective distribution