Good marketing research looks to develop answers to fit a predecided outcome.
Answer the following statement true (T) or false (F)
False
Good marketing research does not prejudge the information or develop answers to fit an already decided outcome; rather, it enhances good decision making.
You might also like to view...
A major difference between the spot market and the forward market is that the spot market deals with
a. the immediate delivery of currencies. b. the merchandise trade account. c. currencies traded for future delivery. d. hedging of international currency risks.
Ford sells the Ford Fiesta automobile. This is an example of using a ________ branding strategy
A) company name B) company and brand name C) brand and subbrand name D) company and product name E) company, brand, and product name
Environmental issues are generally covered in _____
a. social responsibility b. consumer rights c. ethics d. consumerism
How is parallel structure used in resumes?