A consumer who expresses rational and emotional attachments to a brand to the exclusion of most other brands has reached the ________ level in the BrandDynamics Pyramid
A) advantage
B) relevance
C) presence
D) performance
E) bonding
E
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In preparing a T-account work sheet, a master T-account for cash appears at the top of the work sheet. This master T-account has three sections, labeled
a. Operations, Investing, and Financing. b. Working Capital, Investing, and Financing. c. Operations, Working Capital, and Financing d. Operations, Working Capital, and Investing e. Operations, Exchanges, and Investing
Wollan Corporation has two operating divisions--an East Division and a West Division. The company's Logistics Department services both divisions. The variable costs of the Logistics Department are budgeted at $39 per shipment. The Logistics Department's fixed costs are budgeted at $402,400 for the year. The fixed costs of the Logistics Department are determined based on peak-period demand. Percentage of Peak-period Capacity RequiredBudgeted ShipmentsEast Division 15?% 1710? West Division 85?% 5440? At the end of the year, actual Logistics Department variable costs totaled $300,105 and fixed costs totaled $428,000. The East Division had a total of 2560 shipments and the West Division had a total of 4850 shipments for the year.How much actual Logistics Department cost should
not be allocated to the operating divisions at the end of the year? A. $25,600 B. $36,715 C. $0 D. $11,115
The inaccuracy of the grapevine has more to do with the message output than with the input.
Answer the following statement true (T) or false (F)
Barnett and McKendrick argue that differences in competitive performance within an industry can be attributed to ______ such as ______.
a. external phenomena/wars b. networks/governments c. organizational attributes/firm size d. events/sponsorships