Marketers are most effective when they appeal to ________ rather than when they ________
A) short-term needs; focus on long-term needs
B) teenagers; target older people
C) existing wants; attempt to create new ones
D) emotions; appeal to actual needs
E) the mass market; appeal to market segments
C
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What type of marketing uses combinations of digital tools such as websites, online videos, e-mail, blogs, social media, mobile ads, mobile apps, and other digital platforms?
A. web marketing B. search marketing C. Internet marketing D. social media marketing E. content marketing
James owned real estate. He leased the building to two tenants. An insurance agent leased the first floor and a law firm leased the second floor. James later sold the land to Mary, who used the entire building for her business. She discovered that there were hazardous material storage tanks buried in the land. She had to remove the tanks and then sued James and the former tenants for the cost of
removing the tanks, even though none of them knew the tanks had been there. a. James and the two tenants are liable. b. James is liable to Mary, but the tenants are not. c. The tenants are liable to Mary, but James is not. d. Neither James nor the tenants are liable to Mary.
A Methods and Measurements Analyst needs to develop a time standard for a certain task. The task involves use of a ruler, square, and portable electric saw to mark and cut the "notch" in a rafter (a standard carpentry task of home construction)
In a preliminary study, he observed one of his workers performing this task five times. The observations were made in an air-conditioned, well-lit training facility, at ground level, with all tools and equipment clean and readily available. Observation: 1 2 3 4 5 Task time (seconds): 82 74 80 83 76 a. What is the actual average time for this task? b. What is the normal time for this task if the employee worked at a 20% faster pace than is typical for adequately trained workers? c. What is standard time for this task if allowances sum to 14%? d. If the analyst then thought more carefully about his experiment and decided that the allowances needed to be increased to match the real (outside, not air-conditioned) work environment, and that the proper allowance was not 14% but 20%, what is the revised standard time?
In most legal controversies, there is one single correct result
Indicate whether the statement is true or false