Which of the following are the two major variables needed to identify specific market segments?
a. demographic and benefit
b. demographic and geographic
c. geographic and benefit
d. economic and financial
ANSWER: a
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Which of the following managers is likely to have the most diverse responsibilities?
A) the manager of a cost center B) the manager of a profit center C) the manager of an investment center D) the manager of a revenue center
______ error occurs when the evaluator forms a generally positive impression of an individual and then artificially extends that general impression to many of that individual’s categories of performance.
A. Recency B. Severity or strictness C. Halo D. Central tendency
The purpose of the Federal Water Pollution Control Act is to ensure the ________
A) quality of water in the waterways B) quality of the drinking water C) quality of the water for domestic purposes D) reduction of hazardous wastes and toxic substances in all water bodies
Punitive damages are intended to punish the defendant for conduct that is extreme and outrageous.
Answer the following statement true (T) or false (F)