Jim maintains a popular blog that highlights restaurants in the Chicago area. Jim provides recommendations on the restaurants, posts photos, and gives descriptions of upcoming specials or events. He has a number of followers, and restaurants have begun to take notice. One popular restaurant chain is expanding and hopes that Jim could help it in promoting its new location. Not only does Jim have a lot of people following his blog posts, but the restaurant knows that Jim is highly trusted. What is the best way for the restaurant to make use of Jim's influence in its promotional strategy? 

A. Ask Jim to post updates on the restaurant's website.
B. Invite Jim to write a review of its food.
C. Send Jim photos of restaurant meal specials. 
D. Send Jim a Facebook message asking him to "like" the restaurant.
E. Send Jim a press release describing the new location.


Answer: B

Business

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