An ad agency that offers its clients a complete range of marketing, communication, and promotion services is known as a(n)
A. media buying service.
B. creative boutique.
C. account service agency.
D. full-service agency.
E. buzz marketing agency.
Answer: D
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In a mid-size sales organization, typically the vice president of marketing or sales heads the sales organization
Indicate whether the statement is true or false
Keith and Jim are partners. Keith has a capital balance of $47,000 and Jim has a capital balance of $32,000. Jim sells $15,000 of his ownership to Bill. Which of the following is TRUE of the journal entry to admit Bill?
A) Bill, Capital will be debited for $17,000. B) Jim, Capital will be debited for $17,000. C) Jim, Capital will be credited for $15,000. D) Bill, Capital will be credited for $15,000.
A company's core cost advantages translate directly to an edge over its competitors based on much more flexibility in its ________ as well as its ability to translate some of the cost savings to the bottom line.
A. cost leadership B. service C. quality D. pricing strategies E. value ratio
Which of the following is a typical ground rule for virtual meetings?
A) Outlining the procedure for asking and answering questions B) Reminding participants to turn off all phones, alarms, and electronic reminders C) Asking participants not to multitask during the meeting D) All of these are typical virtual meeting ground rules.