Which of the following is an example of an equity alliance:
a. Joint venture
b. Long-term supply relationship
c. Licensing arrangement
d. Distribution agreement
a. Joint venture
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US firms spend more on sales forces and sales force materials than on any other promotional method
Indicate whether the statement is true or false
To avoid too few new product ideas and the failure of many good ideas, management should implement an innovation management system that collects, reviews, evaluates, and manages new product ideas
Indicate whether the statement is true or false
The principal advantages of strategic alliances over vertical integration or horizontal mergers/acquisitions are
A. potential profitability of the alliance and related experience-curve economics. B. resource pooling and risk sharing, more adaptive response capabilities, and greater speed of deployment. C. the facilitation of best practices, more production capacity, and relevant synergistic savings. D. material additions to a company's technological capabilities, strengthening of the firm's competitive position, and boosting of its profitability. E. the transactional and relational concept of operating practices and competencies.
Using your personal mission statement and two long-term goals you have previously written for that mission statement, create two short-term goals (one for each long-term goal) using the formula of from X to Y by Z. Describe the gap you hope to achieve.
What will be an ideal response?