Rhetorical proof consists of __________.

A. a claim, credibility, and common ground
B. reasons, rhetoric, and shared values
C. common values, beliefs, and judgments
D. a claim, supporting material, and reasoning


Answer: D

Communication & Mass Media

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What is the lesson we should derive after encountering the following sentence

uttered by a speaker: "The lure of imaginary totality is momentarily frozen before the dialectic of desire hastens on within symbolic chains." A) The speaker has an impressive command of the language that we should admire. B) The speaker has an impressive intellect and, hence, a positive ethos. C) The speaker offers good thought, but using alliteration could bolster understanding. D) A speaker should not confuse pompous expression with profound thinking.

Communication & Mass Media

Leaner messages are always less effective than richer messages

Indicate whether the statement is true or false.

Communication & Mass Media

Which of the following types of outlines is most likely written on your note cards?

A) Complete sentence B) Presentation C) Working D) All of the answers are correct

Communication & Mass Media

Scholastic aptitude is an example of what class of things scientists can measure?

a. direct observables b. indirect observables c. constructs d. theory

Communication & Mass Media